WCTA Member Point Inside raised $3.2 million from unnamed angels. Point Inside is based Bellevue, WA.
Point Inside helps retailers connect with shoppers by putting together detailed digital maps of their stores’ layouts, combining information about product locations with the signal from a customer roaming the aisles and picking up products—a kind of indoor GPS.
Source: Curt Woodward, Xconomy, August 2, 2012.