Podcast: Building a Business Around Cleantech Innovation—with Tom Ranken

Source: Nori.com/podcast, March 26

The Pacific Northwest boasts several world-class research institutions, making the region a hub for cleantech R&D. But how do you move from the lab to the marketplace, building a business around your new innovation? What government programs are available to help your startup gain traction early on? And what industry associations offer programs for entrepreneurs and advocate for cleantech companies large and small?

Tom Ranken is the President and CEO of the CleanTech Alliance, a trade association working to drive clean technology innovation and job growth. The 300 member organizations represent a variety of industries and business models, all inspired to create products that are better, faster, cheaper, cleaner and safer. Prior to joining the Alliance, Tom served as Cofounder and CEO VizX Labs, President and CEO of Axio Research Corporation and President of the Washington Biotechnology and Biomedical Association.

Today, Tom joins Ross, Alexsandra and Christophe to discuss what makes the Pacific Northwest a hub for cleantech. We talk about the need for products and services to ultimately stand on their own in the marketplace as well as the role policy can play in supporting early-stage companies. Tom shares his definition of cleantech and walks us through the trajectory of the industry since he started working with the CleanTech Alliance in 2010. Listen in for Tom’s insight into current trends in cleantech and learn how companies of all sizes are innovating in the cleantech space!

Listen to the Reversing Climate Change Podcast’s interview with Tom Ranken.